Content Marketing Manager (f/m/d)

Department: Marketing
·
Contact Person: Verena Broll

Job Description

Are you a creative marketing specialist with a sense for technology and innovation?
Join us at our location in Cologne or Siegen to shape the mobility of tomorrow - full-time and permanent as soon as possible.
Together with our customers, we pursue the goal of making shared mobility an affordable and convenient alternative to owning a vehicle. Our solutions are in use in over 50 countries worldwide with operators such as Share Now, Clevershuttle, Miles, Getaround, Flinkster, TIER, Bounce or Emmy.
Become part of the INVERS Family. Together, we make mobility shareable.

THE TASK

  • Together with the teams in Germany and Canada, you will develop a content strategy and be responsible for its implementation
  • You will conceptualize, create and maintain target group and product specific content for all our marketing channels
  • You will work independently with content management systems such as Wordpress or HubSpot in order to enter articles or create landing pages
  • You manage the collaboration with guest authors and various service providers
  • You optimize and develop processes for content creation in collaboration with the various stakeholders (sales, development, etc.)
  • You continuously follow trends and developments in the industry, analyze and evaluate them.
  • You coordinate photo shoots and video productions including the conception of the storyline in close coordination with the specialist departments and the briefing of internal/external videographers
  • You analyze the success of your measures and campaigns, evaluate them in a reporting and optimize them on the basis of various KPIs.

Requirements

YOUR PROFILE

As a Content Marketing Manager, you are the specialist when it comes to adding value to content. You will work closely with the marketing team in Cologne and Siegen and especially with our colleague and content manager in Canada. You create primarily English content for an international market.

  • You will develop a content strategy and be responsible for its implementation
  • You conceptualize, create and maintain target group and product specific content for all our marketing channels
  • You continuously follow, analyze and evaluate trends and developments in the industry
  • You coordinate photo shoots and video productions including the conception of the storyline in close coordination with the specialist departments and the briefing of internal/external videographers
  • You analyze the success of your measures and campaigns, evaluate them in a reporting and optimize them based on different KPIs


OUR OFFER

We are a diverse team and we are happy to see all applicants regardless of their gender, origin, sexual orientation, confession, age or disability.

  • Various professional and personal development opportunities in a growing, technological company
  • A refreshing start-up atmosphere in a grown, successful company
  • Desired smartphone for your private use
  • Feedback and communication workshops
  • The choice between Mac or Windows notebook
  • Modern workstations with height-adjustable desks
  • Team wear that you can choose and order regularly
  • Your lunch in the Siegen canteen is subsidized daily
  • Daily fresh fruit baskets and free drinks
  • Flexible working hours
  • A vehicle pool at the Siegen location for professional and private use
  • Company pension scheme
  • Team and company events - from Escape Rooms and go-karting to a big summer party

Have we piqued your interest? If so, we are looking forward to receiving your digital application. Please include your CV and any other relevant documents (ideally as one PDF file) along with your salary expectations and desired starting date.

Your contact person for this position is Verena.

Apply now

Personal Information
Your Application

Thank you very much for your application!
We will contact you as soon as possible.

Unfortunately, an error occurred during the transmission.
Please try again later or send us your application via email: