Three fundamentals for profitability
Uptime, Uptime, Uptime
One fact all shared mobility operators face: Things break! Especially when utilization is increasing.
Scooter availability, or lack thereof, can make or break a mobility service. To build trust among users, it’s important to make it reliable from the start. You can’t expect users to always come back if they are inconvenienced with service interruptions or scooter malfunctions. Users need a service they can rely on at anytime.
With free floating scooter sharing, malfunctions are especially painful for users. Once the decision is made to use your service, users will set out towards your vehicle to start a rental. Picture this: you reserve a scooter and plan for a 15-minute door-to-door commute. However, once you arrive at the scooter, you realize it is malfunctioning. At this point, it will probably be too late to get to the nearest train station, catch a train, and arrive on time. The more time invested, the greater their disappointment in case of failure.
This is why reliability is one of the most important aspects to manage.
There are two essential elements to running a reliable scooter sharing service with maximum uptime:
- the technological backbone
- comprehensive tools to manage day-to-day operations
Where risk-taking does not lead to success
To run a scooter sharing service, you need reliable communication channels between the scooter, the backend and the smartphone of the user. These channels must be robust and constantly controlled and monitored to eliminate risk for downtime caused by systematic failures. The best technologies will have additional redundancies as fail-safe fall-back systems that are proven to work at scale. This is the case with Shared Mobility OS, which keeps the system running through unforeseen issues. It has been optimized for these use cases and mobility applications for over 25 years. It enables mobility services like carsharing, ride pooling, automated rental and scooter sharing around the globe in over 30 countries, 24 hours a day, seven days a week.
Three of the five largest scooter sharing services run on Shared Mobility OS. Combined with multiple up-and-coming scooter sharing services, it is the backbone of over 50% of all shared scooters in Europe and North America. Operators trust Shared Mobility OS also because of its 99,9% service level reached globally.
How to win the daily race against fleet issues
Even with the best technology backbone in place, there are still the challenges of day-to-day operations.
Battery swapping, vehicle cleaning, and regular maintenance tasks keep your fleet agents busy. You also need to factor in damage repairs from the wear and tear from riders, and sometimes even vandalism. As a result, maintenance and repair jobs must be tackled daily to maintain high fleet uptime. It is crucial to have tools in place for efficient operational processes to deal with your most important assets – the scooters.
With real-time data, warning messages, and support notifications for each scooter consolidated in one dashboard, fleet managers are enabled to detect and analyse issues at an early stage and allow for remote assessment to trigger the right action.
When working on a scooter, field agents need a clear overview on tasks due for that specific vehicle, together with relevant context information. Empowering them to tackle additional scooters close by lays the groundwork to realize workflow efficiencies.